Printing

Print Terminology: Duplex and Simplex Printing

While many printed pieces are printed on both sides, not every kind of printing press includes that process as an automated function. Duplex Printing Duplex printing is the term used…

Printing, Understanding Terminology

Several different sizes of envelopes arranged on a desk.

Printing Understanding Terminology

Printing Terminology: Envelope Converting

Like many ubiquitous items we use in our everyday lives, envelopes (regardless of size or type) have to be manufactured before they can be put to use. The manufacturing of…

Printing, Understanding Terminology

Buck slip advertising a discount being pulled from an envelope.

Printing Understanding Terminology

Print Terminology: Buck Slip

Buck Slips are small marketing pieces typically included as inserts in mailings. Commonly measuring 8.5” x 3.5” (roughly the size of a dollar bill, hence the name) or smaller, effective…

Printing, Understanding Terminology

Printing Understanding Terminology

Print Terminology: Paper Scoring

Scoring is the procedure used to produce a crease in a substrate so it can be easily bent or folded. In professional / commercial printing, scoring is applied to items…

Printing, Understanding Terminology

Charts of metric paper sizes (a-series) compared to inch-based sizes.

Printing Understanding Terminology

Printing Terminology: A-Series Paper Sizes

If you’ve ever visited a library or bookstore in recent years and looked at magazines and books, you’ll undoubtedly notice numerous publications produced and printed in Great Britain or other…

Printing, Understanding Terminology

Calendar book with three drilled holes for wires.

Printing Understanding Terminology

Print Terminology: What is Drilling?

When you have a stack of papers you want to put in a 3-hole binder, you use a 3-hole punch to make the properly distributed holes. But if you're a…

Printing, Understanding Terminology

Printing

Printing: 9 Questions to Ask Printer Before Beginning a Project

Many problems and headaches can be avoided when undertaking a print project by consulting with your printer before the design process begins. Most commercial printers have dedicated sections on their…

Printing

Printing Understanding Terminology

Printing Terminology: Physical Mock-Up

A physical mock-up is a sample version of your final printed piece. A mock-up can be as simple as a digitally printed run-off of your business card or a full…

Printing, Understanding Terminology

A portrait oriented book, a landscape oriented book and a square shaped book.

Book Design and Printing Printing Understanding Terminology

Book Printing: Landscape, Portrait or Square

People have become familiar with the concept of landscape orientation (width is greater than height) and portrait orientation (height is greater than width) via the use of smartphones and tablets,…

Book Design and Printing, Printing, Understanding Terminology

A box wth spot varnish applied, highlighting curved letters.

Printing Understanding Terminology

Print Terminology: Varnish Coatings

In previous posts we talked about two type of coatings (UV Coatings and Aqueous Coatings) that can be applied to a printed piece either as a flood coat or in…

Printing, Understanding Terminology