Here’s our final installment naming and highlighting the different parts of a book. Afterword Similar to epilogues and postscripts, afterwords are found at the end or conclusion of the main…
Today we’ll continue to highlight the different parts of a book. Preface Commonly found in non-fiction books, a preface (or introduction) is an essay outlining what topics will be discussed…
A union bug is a small label on a printed piece indicating the piece was printed in a unionized shop. They are nicknamed “bugs” because, due to their deliberately small…
Matte and uncoated paper are sometimes (mistakenly) thought to be different names for the same kind of stock. It’s helpful to know the distinction between the two so as to…
There are printed items we encounter practically every day of our lives ranging from postcards and flyers to catalogs and magazines. Today we’ll talk about another item we frequently encounter:…
Like so many words in the English language, signature is a term that has a multiple meanings. To the average person, a signature is how you write your name when…
Generally known as multi-part forms, an NCR Form is made using carbonless paper. The most common NCR forms are 2-part (2 sheets), 3-part (3 sheets), and 4-part (4 sheets) making…
A C-Fold is simply another term for Letter Fold or Tri-Fold. This type of fold creates six panels of roughly equal size on the folded sheet (3 per side) and…
In today’s digital age, presentation folders might seem to be a relic of the past. However, they remain a valuable tool to have on hand when doing sales or other…
The following rules guiding the usage of typography are not set in stone, but are offered as guidelines as how to create text that is easily read and understood. Font…